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Engagement and collaboration

Digital Engagement

Go to market with unrivalled NHS knowledge and data-driven customer engagement.

Interested? Get in touch

By using our unparalleled insight and intelligence into the NHS landscape, Wilmington Healthcare can help you identify and map the relevant decision-making units in the new NHS, for your disease area.

This means we can create the precise blend of the relevant audience segments and locations, combined with a tailored mix of content and channels to drive disease awareness, market shaping and the optimal launch plan; maximising your brand impact.

All backed by our integrated and advanced analytics, we will keep you informed to ensure you achieve continual optimisation of your customer engagement.


Discover how we can maximise your customer engagement

Key benefits

Market research

  • Pre and/or post campaign market research; telephone, digital, mailing
  • Customer DMU mapping and identification


Disease awareness

  • UK wide reach of over 450,000 NHS staff data
  • Tailored educational email programme
  • Arms-length education/conference highlights
  • Display advertising to promote content
  • HSJ webinars, ad boards and roundtables


Brand impact programme

  • Solus promotional emails
  • Promotional copywriting and medical writing
  • Content deployment and creation: webinars, KOL interviews etc
  • Digital advertising and social media



  • Performance and programme management
  • Advanced analytics and reporting comparisons of channel performance